- L’Oréal Professionnel offers the first complete haircare systems to treat the hair’s molecular structure from the core to the surface
- In-salon treatments feature Protective Pretreatments that target and fortify the hair’s cortex with either AHA-Lipd Guard or Ionene G and Powerdoses that instantaneously condition the hair’s cuticle and surface with Bio-Mimetic Ceramide
- Professional homecare formulas deliver high performance results to maintain and preserve beautiful hair between salon visits
- Série Expert, premium haircare services and products available only in leading salons. To discover all the details of the Série Expert products visit www.serieexpertusa.com
Specialized ingredients that transform hair’s inner structure while dramatically improving its outer appearance.
Achieve any style with the five end result collections: Straight, Shine, Volume, Texture and Curl, and three specialty collections: Heat Styling, Hairsprays, and Style Connection.